INBOUND SELLING: IN SOCIAL NETWORKS NOTHING IS WHAT IT SEEMS
by finance Blog (2021-04-01)
In response to Veja como acabei com a queda de cabelo
For years, many companies, including large marketing and advertising agencies, sought to achieve more Facebook Likes or Twitter followers to measure campaign success. That has already changed.
Sky Marketing strives to be Pakistan's biggest real estate developer ever, guaranteeing the highest international standards, prompt execution, and lifetime customer loyalty. With projects like capital smart city islamabad overseas block.
The evidence for social media as the great medium for developing digital marketing strategies is overwhelming.
Even for companies that are not traditionally affiliated with social media marketing, it is inevitable already to think about strategy in social networks.
It is tempting to use objective measures because they are verifiable, quantitative, and logically, but the true meaning of achieving more likes and followers for a successful social marketing campaign is greatly overrated.
That is the theory of the new eBook from GROU, the leading agency in the development of Inbound Selling and Inbound Marketing in Mexico.
In "Quality vs Quantity" you will find valuable content that will guide you towards the theory that the true importance of social networks is linked to sales strategies .
Why is it natural for likes and followers to be important? We all fall into the trap of thinking that more is better. And up to a point, it's true. There are some benefits to having more likes and followers. For example, people tend to follow accounts that have a large following simply because they want to be part of the crowd.
By this logic, you could gain real new followers just because your numbers are impressive.
In a similar line of thinking, if you Tweet a message to 1,000,000 followers, even if those followers are not loyal to your brand, at least some of them will respond or take some action.
However, this logic does not illustrate the whole picture. The main reason for this is that the number of likes and followers you have does not directly correlate to any measurable value.
Your Likes do not correspond to a line of income, nor do they correspond to a level of brand awareness, since many of the Likes of users can be indifferent.
The truth is that the number of followers you have is not as important as the type of followers you have.
If you are interested in the subject to apply it in your company, download our eBook , totally free.
Resources:
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