Top alcohol brands with the most interaction on Facebook and Instagram
by excelr Tuhin (2020-12-26)
Bearing in mind the new ways of communicating, most of the brands created their profiles, giving their products a characteristic personality to be able to interact with their audience on social networks; especially on Instagram and Facebook, which is where there are more active users , at least at the moment.
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Interaction of alcohol brands on Social Networks
Many of the best-known mass consumer brands have their account on social networks and they do very well interacting with their users. At this point , alcohol brands stand out that are not only loved by people when they enjoy a good drink, but are also very followed by Mexicans and show high levels of interaction with their followers.
Taking this scenario into account, Socialbakers, the global social media marketing and management platform, carried out a ranking regarding the alcohol brands with the greatest interaction on both Facebook and Instagram in Mexico , during the period from April 1, 2020 to July 31, same year.
Alcoholic beverages with the greatest digital interaction in Mexico
In the Socialbakers research, the profiles in Mexico of the national and international alcohol brands that have the most engaging from Mexican users stand out .
Without further ado, here we present you the top 10 alcohol brands that have the most interactions on both Instagram and Facebook.
Top 10 alcohol brands with the most interactions on Facebook
1. Tecate Beer
In this country so brewing, the alcohol brand that has the most interactions on Facebook, of course is Beer and the first place is held by Tecate with a record of 813,317 on its official Facebook page .
2. Crown
Corona beer, one of the best-selling in the country and one of the most loved brands in Mexico , also shows a lot of interaction with its followers with 735,202 .
3. La Redonda Vineyards
With 579,578 interactions with users in Mexico , this vineyard is in third place, one of the largest and oldest in Querétaro with a range of 30 wines of various strains: red, white, rosé and sparkling.
4. Victoria Beer
One of the local beer brands that according to her "ignites the values of Mexico to feel the pride of being Mexican" reached 485,877 between April and July of this year .
5. Jack Daniel’s
Jack Daniels, the popular and much loved Tennessee whiskey brand registered 459,055 exchanges with Mexicans , making it the most engaging whiskey brand in the country.
6. Model Group
The leading house in the production, distribution and sale of beer in Mexico; with 95 years of history and a catalog of 17 national drinks including Corona Extra, Modelo Especial, Victoria, Pacífico and Negra Modelo; is a brand with which they have interacted 335,042 times in the last 2 months.
7. HEINEKEN
Through publications of social support in the country and challenges for users, the popular Dutch beer reached 264,204 interactions with its profile in Mexico .
8. Azteca de Oro
The Mexican brandy brandy aged in oak barrels with 36 years in the market, in addition to being recognized for its higher quality, is ranked eighth with 257,253 interactions with Mexicans .
9. El Jimador Tequila
With its publications of multiple preparations of tequila drinks, this firm from Jalisco achieved 283,084 varied reactions in its profile .
10. Don Ramón Tequila
This faithful cultural representative of Mexico since 1996 achieved 190,847 relationships with her Facebook followers .
Top 10 alcohol brands with the most interactions on Instagram
1. Vineyards La Redonda
The Querétaro vineyard also has a strong interaction on Instagram and on this platform it obtained the first place of exchange with its followers with a record of 175,752.
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2. The Silence
With its interesting post with a unique style and completely aligned with its products, the mezcal brand for cocktails added 164,773 interactions on Instagram .
3. Mezcal Amores
The sentimental, encouraging and inspiring publications of Amores, a 100% artisanal and sustainable liquor of Mexican origin, achieved 144,571 interrelations with its followers on IG .
4. Colima Brewery
The popular Mexican beer from the favorite land of the sun ranked fourth for alcohol brands with the most interactions on GI with 42,734 .
5. Insurgente Brewery
The brand that produces the authentic beers of Tijuana, which accompanies many of the delicious Mexican meals, accumulated 41,166 exchanges with its followers on its profile.
6. Azul Tequila class
The luxury blue class tequila known for its vases that are put away when the drink is finished and that has conquered the US, obtained 36,441 interactions on its Mexico profile .
7. Jack Daniel’s
Both on Facebook and on Instagram this whiskey brand remains within the top 10 of those with the most interactions with users. In this case, it has 28,045 that place it in seventh place in the ranking.
8. Minerva Beer
Another of Mexico's renowned craft beers reached 25 thousand interactions with its account, in which it gives advice to combine the different varieties of beverages they offer.
9. Wendlandt Brewery
The Ensenada artisan cheve, produced in Baja California reached 22,846 reactions with its social profile.
10. Mezcal Ojo de Tigre
This artisan and sustainable mezcal produced with Espadín agave from Oaxaca and Tobalá de Puebla closes this top of alcohol brands with the most interactions with a record of 22,692 .
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